At 123 Go, your privacy is not merely a legal formality – it is a core value we uphold every day. This document clearly and transparently explains how we collect, use, store, and protect your personal data as a player on the 123 Go platform in Malaysia.
Every data-related decision at 123 Go is made on the basis of these six principles — without exception.
123 Go collects only the personal data genuinely necessary to manage your account, process financial transactions, and meet Malaysian legal requirements. We do not collect information unrelated to the platform's purpose simply for the sake of accumulation.
All data stored and transmitted on the 123 Go platform is protected with 256-bit SSL encryption — the same technology used by leading Malaysian financial institutions such as Maybank and CIMB. Our databases apply additional encryption to safeguard sensitive player records.
123 Go has never and will never sell, rent or trade players' personal data to any third party for marketing or commercial purposes. Your data belongs to you. We share only the minimum necessary information with recognised operational partners, subject to strict confidentiality agreements.
The 123 Go Privacy Policy is designed in compliance with Malaysia's Personal Data Protection Act 2010 (PDPA). This means we have clear legal obligations in how we handle your data, and you have rights protected under Malaysian law with respect to your personal information.
You can access, correct, download, or request deletion of your personal data at any time through your 123 Go account dashboard or by contacting our support team. We handle all privacy-related requests within 7 business days, free of charge and without any cumbersome procedures.
This document clearly sets out why each type of data is collected, how it is used, who it may be shared with and how long it is retained. Should there be any change in how we handle your data, you will be notified in advance — not after the change takes effect.
This Privacy Policy describes the data collection and usage practices of 123 Go ("we", "platform"), operating at 123go-win.com. By using the 123 Go platform, you agree to the terms set out in this Privacy Policy. This document applies to all services, including Sports Betting, Live Casino, slots, table games, and all other products available on the 123 Go platform.
123 Go understands that the trust of Malaysian players is our most valuable asset. Central to earning that trust is how we handle your personal data — responsibly and transparently. This Privacy Policy is written in plain, accessible language because we believe every 123 Go player has the right to know exactly what happens to their information, without needing a lawyer to make sense of it.
This policy applies to all individuals who interact with the 123 Go platform, including those who browse the website without registering, players in the process of registering, active registered members, and former members whose accounts have been closed but whose records are retained in accordance with legal requirements.
As a platform operating in compliance with Malaysia's Personal Data Protection Act 2010 (PDPA), 123 Go has clear legal responsibilities in handling your personal data. However, we believe legal compliance alone is not enough – we strive to go beyond the minimum requirements and set a higher privacy standard for Malaysia's digital entertainment industry.
123 Go's Commitment: We will not use your data for purposes beyond what is stated in this document. If we need to use your data for a new purpose not covered here, we will seek your explicit consent beforehand.
123 Go collects personal data through a variety of channels – from registration forms to platform usage patterns. Below is a full overview of the types of data we collect and their sources:
| Data Type | Example | Purpose of Collection |
|---|---|---|
| Identity Information | Full name, MyKad number, date of birth | Identity verification (KYC), fraud prevention |
| Contact Information | Malaysian phone number, email address | Account verification, platform communications, security OTP |
| Financial Information | Touch 'n Go, GrabPay, DuitNow, or FPX account number | Deposit and withdrawal processing |
| Access Information | Username, password (encrypted) | Account security and login |
| Address Information | State, postcode (optional) | Service personalisation based on Malaysian timezone |
When you use the 123 Go platform, we automatically collect certain technical information required to operate the service securely and efficiently:
For every deposit and withdrawal you make on 123 Go – whether via Touch 'n Go eWallet, GrabPay, Boost eWallet, ShopeePay, DuitNow, or FPX (Maybank2u, CIMB Clicks) – we maintain a complete transaction record. This includes the amount, payment method, transaction time, and verification status. These records are required to meet financial reporting obligations and to protect you in the event of a transaction dispute.
Important Note: 123 Go never stores full credit or debit card numbers. All sensitive payment information is handled directly by certified payment gateways that comply with PCI DSS standards — not by 123 Go's servers.
123 Go uses the personal data collected for the following purposes. Each purpose has a lawful basis for processing as set out in Section 4:
Under Malaysia's PDPA, 123 Go processes your personal data on one or more of the following legal bases:
Processing of data necessary to enable your use of 123 Go services – including account creation, deposit and withdrawal processing, and facilitating betting and gaming activity.
Processing required to comply with applicable Malaysian laws, including KYC and AML requirements, as well as reporting obligations to relevant authorities.
Processing for the purposes of platform security, fraud prevention, service quality improvement and platform performance analysis — where these interests do not override your fundamental privacy rights.
For optional marketing communications such as promotional notifications and personalised offers, 123 Go will only send such communications if you have given explicit consent. You may withdraw this consent at any time from your account settings.
123 Go does not sell or disclose your personal data to third parties for their own marketing purposes. However, we may share certain information with the following parties for legitimate operational purposes:
We work with a select group of service providers who help us operate the 123 Go platform. These include payment gateway providers that process transactions via Touch 'n Go eWallet, GrabPay, DuitNow, and FPX; game providers such as Pragmatic Play and PG Soft for slots and live casino; and technology infrastructure and cybersecurity providers. All partners are bound by strict data confidentiality agreements and may only use your information for the purposes we specify.
We may be required to disclose information to Malaysian government authorities where mandated by law, court order, or direction from a competent authority. This includes financial compliance agencies and relevant law enforcement bodies. In such situations, 123 Go will disclose only the minimum information necessary.
In cases involving suspected fraud, money laundering, or criminal activity, 123 Go reserves the right to share relevant information with the appropriate authorities as part of any investigation — including with other digital entertainment platforms where necessary to protect other players from the same threat.
Every instance of data sharing with third parties is recorded in 123 Go's internal audit log. You may request a list of third parties that have received your data by contacting our privacy team at support@123go-win.com.
123 Go continually invests in security infrastructure to protect the personal data of our Malaysian players. Our security approach is layered — meaning that even if one layer is breached, the remaining layers still provide protection.
All 123 Go account passwords are stored using strong one-way hashing algorithms — meaning even our internal team cannot view your actual password. This is industry-standard security practice. We also enforce login attempt limits and automated intrusion detection mechanisms to protect player accounts against brute force attacks.
Databases containing sensitive information such as MyKad numbers and payment details are stored in environments that are physically and logically separated from the internet-facing parts of the platform — an additional isolation layer ensuring that the most sensitive data receives the strongest protection.
Shared Responsibility: Your account security also depends on your own actions. Please use a strong, unique password for your 123 Go account, enable two-factor authentication (2FA), never share your login credentials with anyone, and contact our support team immediately if you suspect your account has been compromised.
123 Go does not retain your personal data indefinitely. Each data category has a defined retention period based on operational needs, legal obligations, and legitimate interests:
| Data Category | Retention Period | Reason |
|---|---|---|
| Active Account Records | For the duration of the active account | Required for ongoing account operation |
| Financial Transaction Records | 7 years after the transaction | Malaysian legal and tax requirements |
| KYC Records (Identity Verification) | 5 years after account closure | Malaysian AML compliance requirements |
| Platform Activity Logs | 2 years | Security Audits & Dispute Resolution |
| Support Communication Records | 3 years after resolution | Customer support reference and compliance |
| Session Data & Cookies | Up to 12 months | Platform optimisation and session security |
Once the relevant retention period has elapsed, your personal data will be securely deleted or anonymised so that it can no longer be linked to your identity. The data deletion process is regularly audited by 123 Go's internal privacy team to ensure compliance.
The 123 Go platform uses cookies and similar tracking technologies to ensure the platform functions correctly, enhance the user experience, and analyse how the platform is used. Cookies are small text files stored in your browser or device when you visit the 123 Go platform.
You can manage your cookie settings through your browser preferences. Please note, however, that disabling essential cookies may affect the functionality of the 123 Go platform, and you may be unable to log in or use certain features properly.
Under the Malaysian PDPA and 123 Go's privacy policy, you have the following rights regarding your personal data. All requests will be processed within 7 business days:
Request a copy of all personal data we hold about you in a readable format.
Request correction of any inaccurate or incomplete personal data held in your account records.
Request the deletion of your personal data, subject to applicable legal retention obligations.
Object to the processing of your data for specific purposes such as direct marketing or optional analytics.
Receive your personal data in a structured, machine-readable format for transfer to another platform.
Withdraw consent for marketing communications at any time via your account settings or by emailing us.
To exercise any of the above rights, you may submit a request directly through the "Data Privacy" section in your 123 Go account settings, or contact our privacy team by email at support@123go-win.com with the subject line "Data Privacy Request". Please include your account number and specific request details to help us process it promptly.
The 123 Go platform is strictly prohibited for individuals under the age of 18. We do not knowingly collect personal data from minors. Age verification is carried out during registration and upon the first withdrawal to detect and prevent underage sign-ups.
If we discover that personal data has been inadvertently collected from an individual under 18 years of age, we will take immediate steps to delete that data, close the account in question and refund any remaining balance in accordance with established procedures. Parents or guardians who suspect their minor child has registered on 123 Go are encouraged to contact us promptly at support@123go-win.com for swift action.
123 Go uses an automated age detection system that analyses usage patterns and submitted information to identify accounts likely belonging to underage individuals. Flagged accounts will be temporarily suspended until age verification is completed.
The data privacy landscape continues to evolve alongside changes in Malaysian law and industry best practices. 123 Go will periodically review and update this Privacy Policy to ensure it remains relevant, accurate, and compliant with current requirements.
When we make material changes to this Privacy Policy — meaning changes that affect how we use or protect your data — we will notify you via an in-platform notification on 123 Go and by email to your registered address, at least 14 days before the changes take effect. For minor updates such as spelling corrections or clarifications that do not affect your rights, we may update this document without prior notice, but the revision date at the top of this page will be updated accordingly.
You can access the latest version of this Privacy Policy at any time via the "Privacy Policy" link in the footer of the 123 Go platform. We encourage you to review this document periodically, even without a notification prompt — it's simply good privacy practice.
We welcome any questions, concerns, or feedback regarding how 123 Go handles your personal data. Our Bahasa Melayu-speaking privacy team is ready to help you understand your rights and resolve any issues that arise.
If you are unsatisfied with our response to your privacy request, you have the right to lodge a complaint with the Department of Personal Data Protection Malaysia or the relevant enforcement body under the PDPA 2010.
Contact the 123 Go privacy team at support@123go-win.com with the subject "Data Privacy Enquiry". We are committed to responding to all privacy-related enquiries within 24 hours business days. For matters requiring immediate attention, use the live chat function within the 123 Go platform, available 24/7.
This Privacy Policy should be read together with the other important documents that form the complete agreement between you and the 123 Go platform.
The complete rules governing use of the 123 Go platform — covering accounts, deposits, withdrawals, bonuses and Sports Betting — are set out transparently here.
Read Terms & ConditionsSelf-management tools, deposit limits, account breaks, and support resources for players who need help gambling safely.
Read This PolicyQuick answers to the most frequently asked questions about accounts, data security, deposits, withdrawals and gaming at 123 Go.
View FAQsThe 123 Go privacy team is here to help you understand your personal data rights, process access or deletion requests, and address any concerns about how we handle your information. Reach us at support@123go-win.com or via the in-platform live chat, which operates 24 hours a day, 7 days a week, including Malaysian public holidays. We communicate in Bahasa Melayu and are committed to responding within 24 hours.
Register a free account today and enjoy betting on EPL, Liga Super Malaysia, Thomas Cup badminton, slots and live casino — with the full assurance that your personal information and financial transactions are protected using bank-grade security technology.
For ages 18 and above only. Responsible gambling is our priority.